Tempting non-customers to ‘Flirt with 3’
Brief: 3 wanted to create a social media presence to interact with, engage and tempt mobile phone users not signed up with 3.
Our strategy was to create a Facebook page where they 3 could ‘flirt’ with potential customers: talk to them, engage with them, and ultimately tempt them into becoming customers. We aimed to create continuous engagement on the page with fun competitions, quizzes and giveaways
